Design engineer · AI product builder · London
Thoughtful products for real people: researched, designed and built.
Design engineer turned AI product builder. I work where human problems, product design and emerging technology meet, from customer research to working prototypes.
- Agent Designer, PolyAI
- 3.5 years at Ford Pro
- MEng Design Engineering, Imperial
- Autocar Great Women 2025: Rising Star
Selected work
All projects →
Voice AI for Healthcare
Designing and building a voice AI agent that books, reschedules and cancels appointments for a US healthcare provider, and reworking it for the callers that speech recognition leaves behind.
Dealer Uptime Services
Designing, measuring and reporting a pilot that turned Ford dealers into uptime partners for small fleets, from journey maps and service blueprint to the dashboard that tracked it through to market launch.
NXT LVL
A fitness platform that shows your progress through a personal avatar, not just numbers. Five months of venture validation with 200+ people, plus my own study of how it could cause harm.
Identification in a Digital Age
A hardware wallet for self-sovereign digital identity, tested in two user studies. They found that making credentials physical makes people feel more attached to them.
Heron
A health-monitoring earpiece for the workplace. An industrial design project about building workplace monitoring that employees might actually want.
AutonoMe
A screen-time app concept for 11–14 year olds that uses behavioural nudges to build self-control instead of imposing parental limits, with a study plan to test whether it works.